A Beginner S Guide To Proper Promotion Management
Define Your Objective Why exactly are you considering sales promotions? Are you trying to increase sales volume? Are you trying to lure in new customers? Are you trying to grow faster? Do you want to reduce shopping cart abandonment rates and increase conversions? Define Your ObjectiveDo Your ResearchRun the NumbersChoose the Right Items to PromoteMake Data-Driven DecisionsPromote Your PromotionsDetermine When and How to Launch the PromotionConclusion The overall objective of the promotion will provide both an overview of how to market the promotion and the types of promotions to aim for in the first place....